Johann Bayle has been practicing magic since childhood. He considers it as "a universal, unifying art and a support for personal development, especially for children".

After business school, Johann invented magical effects for companies such as Hermès and Bulgari. Today, as a "Magician Lecturer", he applies the principles of magic to the business world.

He has prepared a magic course with everyday objects "for children from 7 to 77 years old"!