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Guido Gobino Factory
Set off on a sweet family adventure into the world of chocolate
Learn how chocolate is made, take part in fun activities for both kids and adults, and taste delightful pralines
More...The Experience
Make your kids' dreams of chocolate come true—and satisfy your own sweet tooth—on a visit to a working chocolate laboratory, and have fun with your family while learning how this delightful treat is made. First, you'll tour the renowned Guido Gobino chocolate factory and see where the roasting, refining, and moulding takes place. Then, the kids will explore the magic of fresh ingredients through touch and scent, while the adults awaken their senses with a 'Sensory Box' designed just for this experience. Finally, you'll all delight in a tasting of Gobino's finest pralines. Exclusively for Mastercard cardholders.
What's priceless
Sharing your children's excitement as they uncover the secrets of chocolate making and playfully discover new flavours.
The highlights
- Spend the day at the Gobino factory, together as a family, on a tour designed with kids in mind
- Witness the chocolate-making process, from bean selection to final creation
- Explore the different steps of chocolate production inside the factory
- Immerse yourselves in unique multisensory experiences tailored to kids and adults
- Savour a delicious selection of Gobino's finest pralines
Details
- Priceless experiences are reserved for Mastercard cardholders
- Experience is valid for participants 6 years old and older; participants under 18 must be accompanied by an adult
- Experience is available from 29 April through 31 October 2025 from Tuesday to Friday, from 11 a.m. to 1 p.m.
- Experience is not available during July and August
- Experience must be booked at least 15 days in advance
- Experience is for 4 people
- Price listed is for a group of 4 people
- During the visit, protective equipment will be provided, including gowns, masks, hair covers, and shoe covers
- Experience is available in English and Italian
- To book the experience, simply click 'Add to cart'. You'll receive a confirmation e-mail. In the following days, you'll receive an email from our customer service providing the contacts to arrange the date of the experience directly with the partner
- By clicking "Add to cart", you agree to all our Terms of Use
- Limited to 1 per person , subject to possessing a valid email.
Fine Print
- This experience is non-refundable upon purchase, unless otherwise noted
