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In 1997, two childhood friends opened up a tiny shop, selling soaps made after a 70 year old Australian traditional recipe, which they discovered in their travels.

That's how SABON was born – from a name of Semitic origin, meaning "soap". Ever since the beginning, the brand has only offered customers high-quality natural products, like sea salt, therapeutic mud and Dead Sea algae, as well as carefully selected botanical elements from the Mediterranean Sea area and further away, adding other natural ingredients to the list, such as olive oil and essentials oils extracted from plants and fruit.

SABON is an international beauty product brand, distinguished through unique aromas, premium quality, original design, attention to detail and carefully selected natural ingredients. The product categories include body care products, bath products, skincare products, hair products, home refreshment products, men cosmetic products, bath accessories and decorative product.